First, thank you for participating (or not) in our very scientific experiment in fundraising psychology.
Yesterday, we asked you to help us settle one of the great political debates of our time: What’s the least annoying way to ask for money?
And the winner is…
That’s right. It was a tight race (honorable mention to “Help!”), but “Donate” pulled ahead to become our official Least Annoying Ask™ — for now.
So, in the spirit of democracy, science, and donating…
Donate to help us reach our mid-year goal before the FEC deadline TONIGHT.
This mid-year deadline matters because it determines how much we can give to progressive candidates and causes across the country. It’s one of the most effective ways we can support the folks doing the work — and win elections.
Al
P.S. Again, this is a hugely important MID-YEAR deadline, not one of those end of quarter or ‘EOQ’ deadlines (which sounds like a noise I make when I stub my toe) that happen throughout the year.
